Vallarta Online / PUERTO VALLARTA, JALISCO – Puerto Vallarta receives 200 thousand visitors during the Christmas holidays, positioning itself once again as one of the most preferred tourist destinations by both national and international travelers. Hotel occupancy reaches historic figures, with peaks above 92%, and a projected economic revenue of $3.88 billion pesos. This year-end not only confirms the destination’s popularity, but also sets high expectations for a promising 2025.
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Puerto Vallarta Receives 200 Thousand Visitors During the Closing of the Year
The Christmas holidays and the beginning of the new year transform Puerto Vallarta into a vibrant scene full of life. From December 16, 2024 to January 6, 2025, it is estimated that the destination will receive 199,781 visitors. Of this figure:
- 122,473 are domestic tourists.
- 77,308 are from abroad.
Average hotel occupancy will remain at 85.2%, with peaks exceeding 92% during the busiest dates. This is equivalent to 466,303 occupied rooms, reflecting the high demand and attractiveness of the destination during this time of year.
Economic Spending and Average Spending: Impact on the Region
The constant flow of visitors generates a significant economic impact in Puerto Vallarta. Domestic tourists will spend an average of $9,058 pesos, while foreign visitors will invest approximately $35,831 pesos during their stay.
In total, economic revenue is expected to reach $3.88 billion pesos during this period. Restaurants, hotels, local businesses and entertainment centers benefit greatly from this increase in tourism, strengthening the local economy and generating employment.
Puerto Vallarta Climbs in International Preferences
One of the most outstanding news of this season is the advance of Puerto Vallarta in the preferences of American travelers. According to Allianz Partners USA, leader in travel insurance, the Jalisco destination has moved from sixth position in 2023 to fourth position in 2024, surpassing iconic destinations such as:
- Punta Cana
- The Bahamas
- Aruba
This promotion is due to the unique combination that Puerto Vallarta offers:
- Spectacular beaches and an ideal climate to escape the winter cold.
- Vibrant local culture, with unique traditions, gastronomy and handicrafts.
Exceptional hospitality, which turns every visitor into a special guest.
“Puerto Vallarta is consolidating its position this winter as one of the favorite destinations for American travelers in search of exceptional experiences”, stated Luis Villaseñor of the Tourism Board.
Enhanced Connectivity: An Open Door to Paradise
Puerto Vallarta’s tourism success is also due to its excellent air and land connectivity:
- More than 50 direct air routes connect Puerto Vallarta with cities in the United States, Canada and Mexico.
- The new highway, which shortens distances to Guadalajara and cities in the Bajío region, facilitates the arrival of visitors from the center and north of the country.
These improvements not only optimize the travel experience, but also boost domestic and international tourism, projecting an even more successful 2025.
High Expectations for a Historic 2025
Thanks to its constant growth and unparalleled appeal, Puerto Vallarta is poised to break its own records. With a combination of hospitality, improved infrastructure and unparalleled tourism offerings, the destination is poised for a 2025 full of achievements:
- Increased international and domestic tourist arrivals.
- New records in hotel occupancy.
- Historic economic figures for the region.
Conclusion
Puerto Vallarta closes the year with 200 thousand visitors and an impressive economic projection, consolidating itself as the preferred destination for national and international tourists. If you have not yet planned your visit, this is the ideal moment to discover all that this jewel of the Mexican Pacific has to offer.
Get ready for a 2025 full of adventures in Puerto Vallarta!
Resources and Links of Interest
Puerto Vallarta Event Guide: Discover the best parties and activities.
VivePuerto Vallarta: Explore all that this destination has for you.
📸 Photo Credits: The images accompanying this article are courtesy of the Puerto Vallarta Tourism Board. We thank them for their work in capturing and sharing the essence of this beautiful destination.
