Vallarta Online / PUERTO VALLARTA, JALISCO – Puerto Vallarta Day of the Dead has become one of the most outstanding celebrations of this tourist destination, attracting thousands of national and international visitors who wish to experience the magic of this Mexican tradition in a paradisiacal setting. In 2024, the city reached a record influx of tourists who enjoyed a unique blend of culture, color and entertainment that made this festivity an unforgettable experience.
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Highest Influx Among Beach Destinations in Mexico
Puerto Vallarta registered an impressive flow of visitors during the Day of the Dead, reaching 81.2% hotel occupancy, which places it as one of the most in-demand beach destinations in the country. According to data from the Ministry of Tourism (SECTUR), from November 1 to 3, more than 32,000 people visited the city, generating an economic revenue of 900 million pesos. Each visitor spent an average of 29,000 pesos, a figure that reflects Puerto Vallarta’s popularity for this season.
This record influx is the result of a coordinated effort between local authorities and the tourism industry, who have positioned Puerto Vallarta as a special place to enjoy the Mexican cultural richness, making frequent travelers as well as families and residents of the area choose this destination to experience the Day of the Dead.
The Monumental Catrina: A Day of the Dead Icon in Puerto Vallarta
One of the great attractions that captivated locals and visitors this year was the iconic Monumental Catrina, located on the boardwalk of Puerto Vallarta. This imposing figure, which has held the Guinness World Record since 2023 for being the tallest Catrina in the world at 28 meters, is a symbol of the city’s creativity and devotion to this festivity. In 2024, the catrina was once again a must-see attraction, accompanied by an allusive figure that attracted visitors from all over the world, who took pictures and admired this cultural emblem that will remain on display until November 17.
In addition to the catrina, the Malecon and the main avenues of the city were filled with colorful altars, parades and themed events that made the Day of the Dead a vibrant celebration, full of music and traditional dances. Community participation and promotional efforts contributed to consolidate Puerto Vallarta as one of the most emblematic places to celebrate this festivity.
Special Events and Activities in Puerto Vallarta during November
The success of Day of the Dead in Puerto Vallarta marks a promising start to the November event season, with a full calendar of activities including festivals, sports competitions and cultural events that attract a diverse audience. Among the featured events are:
Vallarta Grill Festival Fall Edition and the 29th International Gourmet Festival: Two gastronomic events that celebrate local and international cuisine.
Puerto Vallarta Mexico by UTMB 2024: A trail running event that takes participants through scenic routes in the middle of nature.
Rainbow Run Puerto Vallarta 2024: A celebration of inclusion and diversity through sport.
During the Mexican Revolution long weekend (November 16-18), the city will continue its agenda of events with the 11th Pacific Games Puerto Vallarta, the 68th International Marlin and Tuna Fishing Tournament, and the second edition of the Cruce Vallarta open water swimming competition. Each of these events contributes to maintain hotel occupancy and attract new visitors who are looking for experiences beyond the beaches.
Puerto Vallarta: A Growing Cultural and Tourist Destination
The popularity of Puerto Vallarta Day of the Dead and the growth of its cultural offerings show how the city has evolved to become much more than a sun and beach destination. With a first class hotel infrastructure, a strategic location and a favorable climate, Puerto Vallarta attracts organizers and tourists from all over the world looking for a unique place to enjoy their events.
The director of the Puerto Vallarta Tourism Trust, Luis Villaseñor, highlighted the attractiveness of the destination: “Thanks to its privileged location and countless charms, the destination is attracting more and more relevant events and visitors who seek to enrich their trips with unique experiences”. These initiatives promote Puerto Vallarta as a key cultural destination, offering diverse and authentic experiences that complement the natural beauty of the region.
Conclusion: Experience the Enchantment of the Day of the Dead in Puerto Vallarta
Puerto Vallarta Day of the Dead has positioned itself as one of the most authentic and enriching celebrations for those seeking to experience the Mexican tradition in a unique way. With its mix of cultural events, the imposing Monumental Catrina and a vibrant atmosphere in its streets, Puerto Vallarta offers an unforgettable experience for tourists and residents, making this destination attract more people from all over the world every year.
In addition to the Day of the Dead celebration, the month of November in Puerto Vallarta is ideal to enjoy gastronomic festivals, sports competitions and artistic shows, all framed by the natural beauty of Banderas Bay. Visitors have the opportunity to experience this tradition in a destination that combines culture, nature and the warm hospitality of the region.
Invitation to visit Puerto Vallarta Day of the Dead: If you are looking for a special way to connect with Mexican tradition and at the same time explore one of the most emblematic places in Mexico, Puerto Vallarta Day of the Dead is an experience not to be missed. We invite you to plan your trip and immerse yourself in the cultural richness of this event. Get ready to experience a celebration full of color and meaning that will keep you coming back year after year!
Resources and Links of Interest:
Puerto Vallarta Event Guide: Most outstanding events during your visit
Tips for Traveling to Puerto Vallarta in November: Everything you need to know
Guinness World Recordfor the Monumental Catrina: Guinness World Records
Puerto Vallarta Day of the Dead Photo Gallery
📸 Photo Credits: The images accompanying this article are courtesy of the Puerto Vallarta Tourism Board. We thank them for their work in capturing and sharing the essence of this beautiful destination.
